Brand Consulting
Services

Brand Consulting

Holding full authorisation to negotiate agreements with all international brands, we ensure your hotel adopts the right brand on the right terms.

Brand Consulting

International Brand Selection

A comparative analysis is prepared to identify the international brand best suited to your hotel's location, category and target market:

  • Wyndham Hotel Group (Wyndham, Ramada, Days Inn, etc.)
  • Accor Group (Sofitel, Pullman, Novotel, Mercure, ibis, etc.)
  • Hilton Group (Hilton, DoubleTree, Curio, Hampton, etc.)
  • IHG Hotel Group (InterContinental, Crowne Plaza, Holiday Inn, etc.)
  • Marriott International (Marriott, Sheraton, Westin, Courtyard, etc.)
  • Starwood Hotels Group and other international brands

Contract Management

All stages from negotiation to contract signing with the selected brand are professionally managed:

  • Franchise agreement negotiation and management
  • Management Agreement
  • Technical Services Agreement (TSA)
  • Brand compliance audit
  • Pre-opening brand approval processes

Independent Boutique Brand Development

For investors who prefer to create a distinctive identity rather than join an international chain:

  • Concept development and brand storytelling
  • Visual identity (logo, colour palette, typography)
  • Brand standards guide
  • Website and digital assets
  • Marketing and communications strategy
Have a project?

Contact our expert team to discuss the details of your investment.

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